Rabu, 17 Februari 2010

[A683.Ebook] Get Free Ebook Michelangelo, Drawing, and the Invention of Architecture, by Cammy Brothers

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Michelangelo, Drawing, and the Invention of Architecture, by Cammy Brothers

In this engaging and handsome book, Cammy Brothers takes an unusual approach to Michelangelo's architectural designs, arguing that they are best understood in terms of his experience as a painter and sculptor. Unlike previous studies, which have focused on the built projects and considered the drawings only insofar as they illuminate those buildings, this book analyses his designs as an independent source of insight into the mechanisms of Michelangelo's imagination. Brothers gives equal weight to the unbuilt designs, and suggests that some of Michelangelo's most radical ideas remained on paper.

Brothers explores the idea of drawing as a mode of thinking, using its evidence to reconstruct the process by which Michelangelo arrived at new ideas. By turning the flexibility and fluidity of his figurative drawing methods to the subject of architecture, Michelangelo demonstrated how it could match the expressive possibilities of painting and sculpture.

  • Sales Rank: #1710537 in Books
  • Published on: 2008-09-23
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.20" h x .90" w x 9.00" l, 3.15 pounds
  • Binding: Hardcover
  • 272 pages

Review
"This fascinating volume lets us watch genius creating itself."—Don Fry, Virginia Quarterly Review (Don Fry Virginia Quarterly Review 2009-03-01)

"That Michelangelo's architecture evolved from his sculpture is generally acknowledged. With unprecedented precision and thoroughness, Brothers, the author of this beautiful volume . . . explains exactly how. . . . A refreshing contribution to Renaissance studies, and to Michelangelo scholarship. . . . Recommended."— Choice

(Choice 2009-05-04)

Winner of the 2010 Charles Rufus Money Book Award given by the College Art Association (Charles Rufus Money Book Award College Art Association 2010-01-01)

"This book is one of the most important to have appeared on Michelangelo since James Ackerman's The Architecture of Michelangelo of 1961. It is beautifully written, crisp, astute, and witty, its felicities and insights are too numerous to enumerate here, and it should be included in every course on Renaissance architecture."—Caroline Van Eck, Renaissance Quarterly (Caroline Van Eck Renaissance Quarterly)

About the Author

Cammy Brothers is associate professor of architecture at the University of Virginia.

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8 of 10 people found the following review helpful.
MICHELANGELO, DRAWING, and the INVENTION of ARCHITECTURE
By MXK
This new book by Cammy Brothers, associate professor of architectural history at the University of Virginia School of Architecture, is an original, meticulous, creative and outstanding new look at Michelangelo. The author writes about her complex research so clearly that it's fascinating for laypeople, while being informative for scholars at the same time. Already well-reviewed in England, and sold out this week at the Metropolitan Museum bookstore, it will become one of the most important new scholarly books of 2008.

0 of 0 people found the following review helpful.
Five Stars
By Filomena Daleandro
Excellent book!!!

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Minggu, 14 Februari 2010

[Y250.Ebook] PDF Download Creative Learning for the Information Age: How Classrooms Can Better Prepare Students, by Lyn Lesch

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Creative Learning for the Information Age: How Classrooms Can Better Prepare Students, by Lyn Lesch

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Creative Learning for the Information Age: How Classrooms Can Better Prepare Students, by Lyn Lesch

Creative Learning for the Information Age: How Classrooms Can Better Prepare Students, second edition examines how students in their formative years can learn in a more creative manner and can become successful in an age in which knowledge travels so rapidly and is transformed so quickly. This book sets forth several solutions, such as new skills that allow students to perceive important relationships and connections within various subject matters, a different type of accountability that is integrally tied to student initiative, and a different learning structure that allows teacher and student to work together to develop subject matter which is more fully connected to the world of professional expertise.

Lesch also assesses certain barriers which may stand in the way of students learning more creatively in our current information age. In particular, he draws attention to an emphasis on standardized testing and the introduction of national core standards – both of which significantly restrict the field of various subject matters and thereby restricting creative thinking and learning – and the potential dulling of young people’s inner lives along with a potentially distracted awareness being engendered in them by the technologies of our current digital age.

  • Sales Rank: #7603555 in Books
  • Published on: 2014-05-21
  • Released on: 2014-05-21
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.93" h x .34" w x 6.09" l, .0 pounds
  • Binding: Paperback
  • 134 pages

Review
Before we can ever hope to reimagine education for a changing world, we need to know what questions we should be asking. Lyn Lesch knows what those questions are, and Creative Learning for the Information Age is where he gathers together the answers for the rest of us. It’s a personal, eclectic, insightful examination of how adults can best support the holistic learning and growth of young people. If you care about the future of education, I urge you to read this book. (Sam Chaltain, author of Our School: Searching for Community in the Era of Choice)

An experienced school leader, Lyn Lesch has written a very thoughtful exploration of a much more creative approach to learning. The world needs more educators like him. (Tony Wagner, Ed.D., Harvard University Innovation Lab and author of Creating Innovators: The Making of Young People Who Will Change the World)

In this era of extremely rapid change, education policy-making has been primarily reactionary. Lyn Lesch looks at the world as it is and is becoming and explores the potentially negative implications of unnecessarily restrictive predetermined curricula and core standards. (Marion Brady, author of What’s Worth Teaching: Selecting, Organizing, and Integrating Knowledge)

About the Author
Lyn Lesch, a classroom teacher for twenty-four years, founded and directed The Children’s School, an alternative, democratically run school for children six to fourteen years of age in Evanston, Illinois from 1991 until 2003. The school received widespread attention in the Chicago media as a unique approach to education.

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Kamis, 11 Februari 2010

[N390.Ebook] Fee Download The unofficial guide to Walt Disney World, by Bob Sehlinger

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The unofficial guide to Walt Disney World, by Bob Sehlinger

For Travelers Who Want More Than the Official Line "A Tourist's Best Friend!" —Chicago Sun-Times "Indispensable" —The New York Times The Top 10 Ways The Unofficial Guide� to Walt Disney World� Can Help You Have the Perfect Trip:

  • Every attraction rated and ranked for each age group, based on interviews and surveys of more than 18,000 families
  • Where to go: the best times of year and the best days of the week
  • Pros and cons of staying in or outside "the World"
  • All the area hotels rated and ranked for value and quality of rooms
  • Field-tested touring itineraries for each park, including Universal's new Islands of Adventure—for adults or families with children
  • Ratings and reviews of all full-service restaurants in Walt Disney World
  • Tips and warnings for first-time visitors and those with special needs
  • Proven strategies for planning the perfect Walt Disney World vacation with small children, including trips to Universal Studios Escape and Sea World
  • How to find and meet the Disney characters
  • Unvarnished, practical advice for families, couples, honeymooners, and singles
  • This guide is a completely independent evaluation of Walt Disney World and has not been reviewed or approved by Walt Disney World or the Walt Disney Company, Inc. Find us online at www.frommers.com

    • Sales Rank: #4192978 in Books
    • Published on: 1985
    • Ingredients: Example Ingredients
    • Binding: Paperback
    • 174 pages

    Amazon.com Review
    The bottom line with Walt Disney World is that it's very, very big--so big that you won't be able to see everything in a single visit. With 43 square miles of entertainment to explore (an area twice the size of Manhattan), that means you need to choose, in advance, what you want to do. That's where the Unofficial Guide comes in. It describes the many Epcot, Disney-MGM Studios, and Magic Kingdom options, with candid reviews that don't just parrot Disney promotions, and it helps you construct a plan so that the overwhelming extravaganza of Disney World doesn't turn you into a Disney caricature of fear, knees-a-knockin' and sweat-a-streamin'. (Think Elmer Fudd with a shotgun in his face.)

    The Unofficial Guide researchers are not, however, just a bunch of control freaks. They discuss existentialism. They claim to be all for spontaneity, in jazz, for example, or cooking. "When it comes to Walt Disney World, however, we all agree that you either need a good plan or a frontal lobotomy." They further agree that the purpose of the plan is not to tick off the activities on your list and make it to the end of the day. It's to enable you to enjoy, to actually experience, the many moments that make up a day at Walt Disney World. What a concept!

    The Guide includes essential advice on navigating lines, dealing with line-hoppers, and attempting to eat without going broke. It provides excellent maps as well as lodging recommendations and budget options. Because your Walt Disney World preferences will likely be different depending on whether you're a family, a couple, a group of singles, or a pair of honeymooners, there are tailored suggestions for a variety of visitors, including tips for seniors, disabled guests, and expectant mothers. The Unofficial Guide is a fun and lively read, but it's also exceptionally useful. Unlike, say, a Magic Kingdom all-you-can-eat experience, it's a small investment for a very beneficial return. --Stephanie Gold

    Review
    &I can't think of anything not covered in this guide, and I'd recommend it to anyone going to Disney World& -- Wdisneyw.co.uk

    "...I can't think of anything not covered in this guide, and I'd recommend it to anyone going to Disney World..." -- Wdisneyw.co.uk

    "...I cant think of anything not covered in this guide, and Id recommend it to anyone going to Disney World..." (Wdisneyw.co.uk)

    "...as a guide to "doing" Disney we found the Unofficial Guide to Walt Disney World absolutely essential..." (Sunday Express, 19 October 2003)

    "...I cant think of anything not covered in this guide, and Id recommend it to anyone going to Disney World..." (Wdisneyw.co.uk)

    "...as a guide to "doing" Disney we found the Unofficial Guide to Walt Disney World absolutely essential..." (Sunday Express, 19 October 2003)

    "...as a guide to "doing" Disney we found the Unofficial Guide to Walt Disney World absolutely essential..." -- Sunday Express, 19 October 2003

    Review
    "A fun and lively read, it's exceptionally useful. It's a small investment for a very beneficial return." —Cynthia M. Allegrezza, Today's Parent of Massachusetts, North Oxford, MA

    Most helpful customer reviews

    89 of 91 people found the following review helpful.
    Excellent reference, take it with a grain of salt
    By A Customer
    This is a great book, we used it for our two recent trips to Disney and most of what was written turned out to be true. Now we are planning another trip in 2000 with our 1 year old and friends and their kids, and we're sending them a copy of this book (they've never been). We've been reading the section about traveling with kids and know now already which attractions to avoid and which ones to head to; based on honest advice that you won't find in any "official" guide.
    However, you do have to keep in mind that this is someone's opinion and not necessarily fact (but it is the opinion of someone who has traveled to Disney World far more times than the average American). They print actual reader comments, usually pitting contrasting comments side by side, as a reminder that their advice is just that, advice and not fact. We went to a few attractions despite the written reviews, i.e. Alien Encounter, and found the reviews to be accurate insofar as the experience, however, our opinion of how good or not-so-good the attraction was differed from what was written.
    A good reference, highly recommended.

    13 of 13 people found the following review helpful.
    Almost indispensible for your trip to Disney/Orlando
    By Dave
    I've been to Disney a few times, I purchased the 2014 version of this book also and while there is a lot of redundancy as many have pointed out, its to be expected. After all, Space Mountain today is the same as Space Mountain from 5 years ago so no reason to change a review. There are updates to the reading review ratings (small importance to me), the new restaurants/rides/etc (moderate importance) and the new fast pass system, which is the biggest change and probably the most important update that was made. If you have an older version of this book (ie under 3 years old), would I get it for those three things? Ehh, probably not. I think you could find the information for free online somewhere. If you don't, I'd highly recommend getting this book if its your first trip, someone in your group's first trip or haven't been in a while since A LOT has changed.

    Pros:
    - Great touring plans. When to go, what to fast pass vs what you should wait in line for
    - Reviews of EVERYTHING. Hotels, both Disney and non, restaurants, car rentals, rides and even which water you should drink (ok, maybe not the last one
    - Each of the ride reviews has which age group it would appeal to and how much. Living with the Land for example (a trip through Disney's hydroponic gardens) was great for me as a 34 year old. My girlfriend's parents in their 60s will also likely enjoy it, while my 10 year old niece would say "why are we on this stupid thing and not a roller coaster??" That's a pretty obvious example, but the star system is a nice outline.
    - The Disney title is misleading as it also has information for Universal, Sea World and other Orlando information.
    - It doesn't give everything (specifically the restaurants and hotels) 5 stars. Obviously its skewed towards the positive as the people who put the book together enjoy Disney, but ratings don't go from "very good" to "excellent". There are some less than stellar reviews and they seem fairly honest when they say "go somewhere else instead of XX"
    - It gives names, distances and prices of offsite places. Want some milk at the local grocery store? It will have where you can go and how far it is.

    Cons
    - It's a BIG book. This is not a book you'll be taking with you to the park. This is pre-trip reading. A small pull out section with a map, rides, etc would be appreciated.
    - It's 100% black and white, no pictures. This is a bit nitpicky, but it would be nice if there were some color pictures of the restaurants. When they say "Animal Kingdom Lodge is beautiful" thats great...but what does it look like? And, again, nitpicky since you can get pictures online, but there are definitely some instances where some pictures would be helpful
    - Not a whole lot of "Disney secrets" - information that I could get other places, but it would be nice if they had some "secrets" or little known information about the rides For example, on the Haunted Mansion the Grandfather clock in the hallway has the number 13 at the top and bones for watch hands and the hands turn backwards. Things like that would be a welcome addition.

    A few things that I'd like to note from my personal trips to Disney:
    1. Take a few zip lock sandwich bags. They pack up small and if you're going on a wet ride (Splash Mountain) your phone will thank you. A gallon bag for your camera or tablet would be a smart take.
    2. You'll be walking A LOT, 10 miles a day isn't unrealistic (this is mentioned in the book). Take comfortable shoes and moleskin (in case you start to get blisters). A small first aid bag (tylenol, band aids, and for me, tums) isn't a bad idea.
    3. They have penny presses - put in a penny along with 50 cents and get an imprinted penny. A 51 cent souvenir at Disney? Sign me up!

    Overall, you may only use the book a few times, but its $10 or so. To make your several thousand dollar trip a bit better? It's a great purchase. Hope this review helps...and enjoy your trip :)

    88 of 95 people found the following review helpful.
    Boy, Was This A Major Update!!
    By L. Kramberg
    When Len Testa said that there were to be major updates in what many of us consider to be the best guide (official or unofficial), that turned out to be an understatement. I only listed the "new" parts to the 2014 edition, but there are many more updates to the other sections as well. Here are most of the new items:

    Coverage of Disney's new My Disney Experience website,
    * New strategies for "park-hopping" (visiting more than one park per day).
    * A new, detailed section on Disney's new RFID-enabled MagicBand wristbands
    * A new, detailed section on Fastpass
    * Our new list of the best Disney-specialist travel agents.
    * Complete rewrites of the reviews for Universal's Hard Rock Hotel, Portofino Bay and Royal Pacific hotels, plus a look at the Cabana Bay resort scheduled to open in 2014.
    * A review of the new Senses Spa at Disney's Grand Floridian resort. (
    * A new review of the Waldorf Astoria Spa.
    * A new section on cruising with kids
    * A new overview of Disney's staterooms
    * New stroller company recommendations and price comparisons with Disney's strollers.
    * A simplified, comprehensive chart of where to meet characters for free in each of the parks.
    * A new section on how to find the best rental car discounts. An updated section on how Advance Dining Reservations work, including new advice for speeding through Disney's online dining reservation system for hard-to-get reservations at Be Our Guest and Cinderella's Royal Table.
    * New reviews of the Magic Kingdom's counter-service lunch and sit-down dinner at Be Our Guest.
    * New "Author's Favorite Counter-Service Restaurants" for the Magic Kingdom, Epcot, Disney Hollywood Studios, and Animal Kingdom.
    * New review of Les Halles Boulangerie & Patisserie at Epcot's France pavilion.
    * New review of L'Artisan des Glaces Artisan Ice Cream & Sorbet at Epcot's France pavilion.
    * New review of Gaston's Tavern at the Magic Kingdom.
    * A preview of Morocco's Spice Road Table restaurant set to open in late 2013.
    * A new review of the food at the Splitsville bowling alley in Downtown Disney.
    * A new review of Monsieur Paul at Epcot's France pavilion.
    * An update on the Fantasyland expansion construction, including the Seven Dwarfs Mine Train opening in 2014.
    * A description of Fastpass loopholes found at the Magic Kingdom, including which attractions participate and how to take advantage of them.
    * New review of A Pirates Adventure interactive game in Adventureland.
    * A description of the new queue effects at Big Thunder Mountain Railroad.
    * A new description of Fantasyland's updated layout, including theming, restroom and phone charging locations.
    * New review for Ariel's Grotto.
    * New review for the Casey Jr. Splash `n' Soak Station.
    * New review for Enchanted Tales with Belle, including how to avoid long lines.
    * New review of Pete's Silly Sideshow character greetings, including the best times to go.
    * New review of Under the Sea - Journey of the Little Mermaid, including when to go.
    * A summary of how Fastpass+ may change the best viewing locations for parades and fireworks.
    * Many new Jim Hill anecdotes.
    * New review of Chevrolet's Test Track ride and pavilion, including best times to visit.
    * A re-review of Captain EO.
    * News on Festival of the Lion King's move from Camp Minnie-Mickey to Africa.
    * New review of Adventurer's Outpost character greeting.
    * New review of Wilderness Explorers interactive scavenger hunt.
    * Fastpass.
    * Tips on how to get your children signed up for the popular Jedi Training Academy shows.
    * A new review for The Legend of Captain Jack Sparrow.
    * A new section on the Osborne Family Spectacle of Dancing Lights. Our Beyond Disney title has more expansive coverage of Universal Orlando.
    * New section on lodging at UOR.

    I'm looking forward to getting my copy next week for our trip next year. Anal retentives like me need time to plan.

    P.S. - Don't forget to check out AllEars.Net for the best online info and consider subscribing to TouringPlans.Com. And if you do book a trip through Disney, register at My Disney Experience. Hope this helps.

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    Senin, 08 Februari 2010

    [H470.Ebook] Get Free Ebook 10 Ways to Stay Free: The Pain of Your Past Will Never Win!, by Marcus Gill

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    10 Ways to Stay Free: The Pain of Your Past Will Never Win!, by Marcus Gill

    Broken into ten segments, this book will teach you how to remain free from experiencing the pain of your past. When you read and apply these ten principles, you will notice that the agony of your past will no longer have power over you. You will be motivated and inspired to move forward and enjoy your future.

    • Sales Rank: #192345 in eBooks
    • Published on: 2015-10-18
    • Released on: 2015-10-18
    • Format: Kindle eBook

    Most helpful customer reviews

    1 of 1 people found the following review helpful.
    The TRUTH!!
    By KeeFanForLife
    This book is so necessary! It will have you really evaluating yourself to see how bound or free you really are. All of his books can be read numerous times as a nice reminder.I enjoyed it from start to finish and the declarations made it even more special.

    0 of 0 people found the following review helpful.
    Marcus Gill is an awesome person sent from God
    By Amazon Customer
    I love this book because Mr. Gill is speaking straight truth!!! It will help you realize that the past is not where it's at meaning LET IT GO & let it be a learning tool! I would recommend this book to EVERYONE because we all need to learn to let the past go & use it as a learning tool so we can move forward!! Praise God for using this young man & my God continue Mr. Gill footsteps in greatness!! Thank you Marcus Gill❤️

    0 of 0 people found the following review helpful.
    Five Stars
    By Verdenda
    Awesome book.

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    Sabtu, 06 Februari 2010

    [S937.Ebook] PDF Ebook Seven Things You Should Know About Divine Healing, by Kenneth E Hagin

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    Why do some people get healed and others do not? Is there more than one way to receive divine healing? What is the “best” way?

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    • Sales Rank: #473525 in eBooks
    • Published on: 2014-01-09
    • Released on: 2014-01-09
    • Format: Kindle eBook

    Most helpful customer reviews

    0 of 0 people found the following review helpful.
    great book worth the price. get it.
    By Kenneth Elliott
    Excellent book. We are using it in our healing small group class at church. I have learned a lot from it.

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    Selasa, 02 Februari 2010

    [W601.Ebook] PDF Ebook The Social Media Bible: Tactics, Tools, and Strategies for Business Success, by Lon Safko

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    The Social Media Bible: Tactics, Tools, and Strategies for Business Success, by Lon Safko

    The go-to guide to social media skills, now in an updated and revised Third Edition

    The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the iPad, apps, Foursquare, and other geotargeted networks. New case studies and company profiles provide practical examples of how businesses have successfully implemented these strategies, using the newest social media marketing tools.

    • Updates and changes to Google's search engine algorithms
    • More information on plug-ins, widgets, apps, and integration
    • Updates on Twitter and Yammer and new information on Google+
    • The latest in mobile marketing

    Master the latest social media tools and deliver powerful messaging in the most effective way possible with The Social Media Bible.

    • Sales Rank: #48920 in Books
    • Brand: Safko, Lon
    • Published on: 2012-05-08
    • Original language: English
    • Number of items: 1
    • Dimensions: 9.20" h x 1.25" w x 7.50" l, 2.37 pounds
    • Binding: Paperback
    • 640 pages

    Review
    ‘A Bumper guide to social media marketing…show you how to build or transform your business into a social media-enabled enterprise.' (Accounting Technician, December 2010).

    From the Back Cover

    Praise for The Social Media Bible

    "The social media phenomenon is still ramping up, and this book provides useful and timely business advice."
    —Vint Cerf, Father Of The Internet

    "Social media and customer care are rapidly coming together. The Social Media Bible is a must-read for any professional who wants to stay on top of this rapidly changing topic. From the basics to long-term social media strategy, this is the only resource book to have on your desk."
    —Scott Ross, Senior Vice President, Sales and Marketing, NCO Group, INC.

    "Lon Safko and The Social Media Bible address the key questions—Why should I take part in social media? How should I take part? How do I reap the greatest benefits?—while also providing the push to take the next step."
    —Jeff Hagen, Director, Consumer Services, General Mills

    "Lon Safko is a serial technologist who really understands social media and is also blessed with the gift of being a great communicator. His book deftly takes you from 'Social Media 101' all the way to PhD status in a format that is easy to browse, informative, and powerful."
    —Tom Asher, Director, Consumer Relations, North America, Levi Strauss & Co.

    "Effectively harnessing the power of social media is a top priority in corporate America. The Social Media Bible, with its informative and tactical approach, provides an easy-to-follow road map for how to do social media right."
    —Todd Simon, Senior Vice President, Omaha Steaks

    The Social Media Bible, Third Edition delivers the most comprehensive single resource available for marketing in the social media universe. This newly revised Third Edition offers technology updates to the iPad, apps, Foursquare, and other geotargeted networks. New case studies demonstrate how businesses have successfully implemented these strategies, using the newest social media tools. This new edition delivers:

    • Updates and changes to Google's search engine algorithms

    • More information on plug-ins, widgets, apps, and integration

    • Updates on Twitter and Yammer and new information on Google+

    • The latest in mobile marketing

    About the Author

    Lon Safko is a marketing consultant with more than twenty-five years of experience in speaking, marketing, sales, strategic partnering, and e-commerce. He has founded fourteen successful companies, including Paper Models, Inc., holds three U.S. patents for 3D Internet advertising, has eighteen inventions in the Smithsonian Institution, and privately coaches companies on harnessing social media, marketing, and innovative thinking to create higher productivity and profits.

    Most helpful customer reviews

    124 of 126 people found the following review helpful.
    Good book, but not a bible
    By Amazon Customer
    This book is a good way to get familiar with online social tools. The author covers ways to use email, social networking tools and publishing tools. He has good information about establishing some goals and determining a strategy for meeting the goals. He also has a lot of useful references if you want to get more familiar with a particular topic.

    I only gave it three stars for the following reasons:
    - Too much coverage of the history of the internet, email, and web pages. If I was interested in that, I'd get a book on the history of the internet, email, and web pages.
    - Misinformation on some tools, and missing information about other tools. For instance, the author mentions Joomla, a content management system that can be used to create websites and blogs. He mentions it in a way that may mislead people as to its uses when he states that it can pair with any number of applications. It might work with other applications, but that may require coding skills or money to pay someone to make them work together. He also ignores the multitude of other open source content management systems that are out there.
    - A serious amount of repetition in sections one and two. A lot of what is stated in the second section is already in the first, so it added a few hundred pages without saying a whole lot.

    This is a good book. It's less complete than the title suggests.

    58 of 60 people found the following review helpful.
    A Comprehensive Social Media Resource
    By David J. Perdue
    Ask a hundred people what "social media" is, and you may get a hundred different definitions. Frankly, social media doesn't just connect people--it baffles them, too. The authors of "The Social Media Bible," however, have made a considerable attempt at creating a resource that helps readers gain an overall understanding of the social media "ecosystem" (to put it in the authors' terms) and how the social media phenomenon relates to business.

    First, I think it's in order to discuss what this tome covers. Part I, Background Basics and Tactics, comprises the first 23 chapters. This section of the book defines social media, explains the different types of social media, and helps you understand why it's important. You get coverage here of everything from social networks to microblogging to virtual worlds. If you've read other books about social media, you may already be familiar with some of this content. If you're brand new to social media, you'll find it especially helpful.

    Part II, Tools, comprises chapters 24-38 and revisits the different categories of social media, focusing on current popular tools. The authors discuss each tool, focusing on who should use them and why; you'll even find some more technical information in these chapters. Although I appreciated the broad look at all the different types of the social media, I felt that the sections could have gone into more detail. However, you could easily write an entire book on each type of social media presented, so the authors clearly had to limit coverage of each type of social media resource.

    Part III, Strategy, includes the final chapters of 39-43 and offers some excellent advice on how to apply everything learned in the book. I appreciated the bits of advice spread throughout as well as the cohesive strategies presented. I especially found the chapter "The Four Pillars of Social Media Strategy" helpful, which discusses how a social media strategy should have goals of communication, collaboration, education, and entertainment.

    Although some of the principles in this book will endure, much of the descriptions for current social media tools will quickly go out of date (as some already have). However, the authors clearly recognized this and intended it to be a timely book. If you're new to the concept of social media and seeking how to apply social media to your business, the "Social Media Bible" is a great resource. If you're already familiar with using social media, you may find yourself skipping some of the basic information in the book. Overall, I believe there is wisdom for everyone to find in this useful guide--the kind of wisdom that will help you to give new life to your company's online marketing efforts in the social media world.

    51 of 55 people found the following review helpful.
    This book is an 800-pound guerilla when it comes to social media marketing. Four thumbs up!
    By Jeff Lippincott
    Great book! Loved it! It's huge and heavy and not particularly pricey. I found it to be well organized and well written. And it was certainly packed to the gills with content. There are 43 chapters split into three different sections: (1) Background basics & tactics, (2) Tools, & (3) Strategy. The chapters in the first part provide an introduction and framework regarding the book. The numerous chapters in the second part cover 100+ social media tools. And the last five or six chapters in the third part can help you do an audit of the social media marketing your company does (or doesn't do).

    The book is comprehensive. I haven't seen a book that covers so much and in such depth on the topic of social media marketing (or Internet Marketing). There were a ton of "Expert Insights" sprinkled throughout the text that really made the book shine. And each chapter ended with three summaries: (1) Commandments, (2) Conclusion, & (3) Readings & Resources. Each were well done. In particular the Readings & Resources for each chapter were better than most books have at the end of an entire book. 6 stars!

    PS. To see the chapter titles and how the book is specifically organized I encourage you to peek at the Search Inside feature Amazon offers for this book. With 43 chapters there are a lot of chapter titles to read.

    See all 98 customer reviews...

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